Privacy Policy

We, HKL Perfect Co., Ltd., its affiliated company, subsidiaries, parent company and/or joint venture company (“Company”) respect your privacy and recognize the importance of personal data protection. Therefore, we have established a security system and strict operational measures to protect your personal data to prevent unauthorized access, disclosure, use, or alteration of personal data.

This Privacy Policy shall be used for personal data protection for clients of the Company which you provide personal data through online and offline channel such as site visit, website, registration forms, social media (“Platform”), allowing you to search for, visit, use products and services of the Company and/or its partner, such as residential projects, news and promotions of products and services.

Before you use the Platform, please read this Privacy Policy for personal data protection. If you do not accept this Privacy Policy for personal data protection in this website, we would like you to stop using the Platform immediately, and your continuing use of the Platform will indicate your consent to this Privacy Policy for personal data protection of the Company.

1. Definitions

In this Privacy Policy,

"Personal Data" means any information relating to a person, which enables the identification of such person, whether directly or indirectly, but not including the data of the deceased persons or anonymized data.

"Cookies" means small text file consisting of parts of data from a download activity that may be stored on your computer device or any communication tools that you use to access the web browser while you visit the Company’s website. Cookies data may be saved for your convenience and the owner of the website can also store such data, which is considered Personal Data as well.

2. Personal Data Collection

The Company will collect, use or disclose your Personal Data that the Company received whether directly or indirectly which consists of:

  • Personal Data such as name, last name, gender, age, nationality, date of birth, marital status, address, occupation, place of work, postal code, email address, telephone number, credit card information, personal income, car that you are driving, etc.;
  • Sensitive data such as race, religion, health information, etc. In the event that the Company has accidentally received it and has no intention to collect such data, the Company will not use your sensitive data;
  • Data on your interests such as products and services, hobbies, social networking activities, sports, travelling, etc.;
  • Data on your decision whether or not to choose products and services, such as reason of purchase or selection of residence, budget, purpose, other products that are used for comparison, comments and site visit information regarding products and services;
  • Data that specifies your location while using the website. If you enable the GPS system, you consent the Company to collect and process your location information. However, if you would like to conceal this information, you can install programs or turn off GPS on your devices;
  • Technical data and information searching behaviour on website where the Company will use Cookies as a tool to collect data such as IP address, type of web browser that is used to access, web pages visited, time spent on visiting, websites that refers to the Company's website;
  • Necessary information to be provided to the Company and the Company is entitled to process such Personal Data as stipulated by law without consent such as data to be provided for complying law or performance or execution of a contract or other data as stipulated by law. If you do not give your Personal Data, the Company may not be able to proceed with such action requested by you or as the Company informs you or other consequences pursuant to the applicable law;
  • Marketing and communication data such as your preferences in receiving marketing material, including contact information, and voice recording when you communicate with call center or through other social media channels;
  • Data that is necessary for any lawful interest such as the collection of photos from the Company’s activities and etc.; and/or
  • Other Personal Data subject to your prior consent.

3. Purposes of Personal Data Collection, Use, or Disclosure

3.1 The Company may collect your Personal Data for the following purposes:

  • Communication and provision of various information relating to products and services of the Company, and offer of any projects in which customers may be interested, including relating privileges or promotion of the said products or services or any future change concerning the Privacy Policy;
  • Preparation of marketing plan and analysis, process, development and improvement of products and services of the Company;
  • Transmission of information to any third party or business alliance of the Company in relation to products and/or services of the Company;
  • Preparation and execution of any contract you may have with the company whether it is for procurement, inspection of product or service quality, service provider performance evaluation, or any other relevant procedures;
  • Achievement of the Company’s internal objectives or to conduct public relations for external audience through both print and the Company’s social media channels. This activity may include the Company’s collection of picture or video from events, meetings, or any seminars held by the Company;
  • Improvement, creation, analysis, evaluation of website performance, marketing plan, data usage, the performance of service, products and services of the Company;
  • Taking any legal actions, such as to prevent or cease any loss of life or damage to body or health of a person, for educational study or statistics in order to provide an appropriate measure to protect your rights and freedom;
  • Compliance with the laws; and/or
  • Other purposes which have been notified at the time of collection of your Personal Data or any other purposes in relation to any of the above purposes.

3.2 The Company will collect your Personal Data only as necessary or for the purpose of collection and in accordance with the law. However, the Company may collect and anonymise any data.

3.3 In case you access to the website or advertisement which are not operated by the Company, the privacy policy on personal data will be governed by the one of that website, for which the Company shall not be held responsible.

4. Method of Personal Data Collection

The Company may collect Personal Data through the Company’s channel, e.g. electronic means, documentation, verbally, depending on circumstances etc.; or through channel of the Company’s partner / other service providers, e.g. Facebook, Line, etc., for the purpose of creation of your profile or agent.

5. Disclosure of Personal Data

The Company may disclose and transfer Personal Data to person or parties as listed below:

  • The Company, business partners, employees, authorized representative personnel of the Company or any employee of relevant companies;
  • Agents of the Company who has been authorized to offer and sell the Company’s products and services, including agent or person hired by such person;
  • Other persons, including agent or person hired by such person who is arranging in connection with the Company’s products and services, the conduct of the marketing activities, the offer of the Company’s information, the development of the Company’s products and services, e.g. payment method, documentation system, technology, delivery of documents, research, etc.;
  • Condominium Juristic Person or Developed-Estate Juristic and/or Condominium manager or Developed-estate manager; and/or
  • Any governmental authority or supervision organization or any person to which the Company is required to disclose such data whether by laws, regulations or order in relation to the Company or pursuant to the Company’s agreement with any governmental authority or any other person.

6. Use of Cookies

6.1 The Company utilize Cookies to improve your browsing experience and enhance your satisfaction. Cookies will allow the Company to understand the website usage and make the website more accessible and convenient. Furthermore, Cookies data will be used to develop the Company’s website to be more suitable to your needs. Hence, the Company may need to use Cookies for statistical analysis, as well as linking data and process it according to marketing objectives.

6.2 Categories of Cookies

The Company uses various categories of Cookies, divided by the following objectives;

  • Necessary Cookies: This type of Cookies is crucial for the functionality of the website, allowing you to access all contents and fully utilize the Company’s website;
  • Analytical and performance evaluation Cookies: This type of Cookies allow the Company measure performance, through calculating the number of pages you visit, as well as the number and unique characteristics of specific visitor group. This data will be used to analyse behaviour patterns of website visitors, and the results will be used to improve the website to meet visitors’ needs and enhance visitor’s usage;
  • Functional Cookies: This type of Cookies is used to remember your options during website usage, to provide convenience when you re-visit the website;
  • Targeting or Advertising Cookies: This type of Cookies will remember your website access and visit and interest points. This data will be used to develop the website and improve appropriate marketing policy.

7. Rights of Data Subject

7.1 You have the right to withdraw your consent and the Company will stop the processing of your Personal Data as soon as possible;

7.2 You have the right to access and ask for a copy of your Personal Data, or to request disclosure of the acquisition of Personal Data obtained without your consent; unless it is when the Company must comply with the law or court order, or the request of access or to receive a copy of your Personal Data may impact that cause damage to the rights and freedoms of others;

7.3 You have the right to request correction and rectification on your Personal Data to ensure that the data is correct, up-to-date, complete, and does not cause any misunderstandings;

7.4 You have the right to receive or request the Company to send or transfer your Personal Data to other data controller, or to directly request the Personal Data that the Company disclose or transfer to other data controller; unless it is impossible to do so due to the technical circumstances;

7.5 You have the right to request the Company to erase, destroy, or anonymized your Personal Data, in the event that such Personal Data is no longer necessary for the purpose in which it is collected for, or you have withdrawn your consent or objected to the processing of Personal Data for direct marketing purposes and others, or there is unlawful processing, or other scenarios as required by law;

7.6 You have the right to restrict the processing of your Personal Data and the Company will stop the processing of Personal Data; however, the Personal Data shall be stored for the following purposes: 1) to establish legal claims or 2) Personal Data is under review for correctness or it is in the process of proving higher legitimate ground. Nonetheless, the Company will only store Personal Data as necessary;

7.7 You have the right to object the collection, use, or disclosure of Personal Data for direct marketing, research purposes either in the field of science, history, or statistics; unless it is necessary for public interest, higher legitimate ground, establishment of legal claims, legal compliance, exercise of legal rights, or to defend exercise of legal rights; and

7.8 You have the right to file a complaint to relevant government agencies, in the event that you believe the Company, the employee or the contractor of the Company violates or does not comply with the Personal Data Protection Act of Thailand.

8. Exceptions to the Confidentiality of Personal Data

Any of the following actions shall not be deemed an offense to the Privacy Policy:

8.1 An action towards the Personal Data that has been disclosed to the public at the time you disclose this information to the Company or that is publicly disclosed which is not the fault of the Company.

8.2 Disclosure of the Personal Data with your written consent or permission by any other means.

8.3 Disclosure of information as necessary by laws, orders, rules, regulations, court orders, or governmental agency, or other necessities.

9. Personal Data Retention

The Company will retain your Personal Data only for such period of time as necessary to fulfil the purposes outlined in this Privacy Policy.

10. Cross Boarder Transfer of Personal Data

Your personal data may be transferred to third party or servers which located internationally. The destination country may or may not have equal data protection standard as Thailand; however, the Company will ensure before the transfer that the personal data is protected with equal and appropriate security measures in accordance with the Thai personal data protection legal requirements and standard. Cross boarder transfer of personal data will be in accordance with lawful basis such as contractual basis, legitimate interest, public tasks, and as you have given your consent for.

11. Security Measures

The Company has taken appropriate measure to ensure physical protection and organizational and technical measurements, to prevent your Personal Data from loss, misuse, or unauthorized access, disclose, change, and deletion.

In the event that the Company assign external party for system development and maintenance, resources allocation, or any other services, the Company may set for confidentiality and/or data processing agreement in accordance with this Privacy Policy to be made; for the benefit of securing your Personal Data.

made; for the benefit of securing your Personal Data. The Company has set the process to manage Personal Data breach incident and will notify you in accordance with the law. Nonetheless, even though there is strict security measure for Personal Data, there is a security limitation when it comes to transmission of data on the internet. Hence, the Company is unable to guarantee the security of your Personal Data disclosed on online Platform.

12. Minors

The Company has no intention to collect any Personal Data of a minor whose age is less than that stipulated by law (“Age Limit”). If you are younger than that of the Age Limit, please do not use the service of the Company or give any Personal Data to the Company.

In the event that you are a parent of a child whose age is less than the Age Limit and is aware that your child is giving Personal Data to the Company, please contact the Company and you may request to exercise your right instead.

In the even that you are a minor of age that is less than the Age Limit and need to receive services and products of the Company, you are required to have a consent of your parent in place for the provision of your Personal Data.

13. Changes to Privacy Policy

The Company may change or update details of the Privacy Policy in part or in its entirety. If there is a change, the Company will update its Privacy Policy and announce it on the Company’s website.

14. Contact Channels

You can request to exercise data subject rights and if you have any question or complaint, you can contact the Company via the following channels